Expert Aromatherapy, Crafted Since 1985

We are proud to trace a direct line back to the very beginnings of modern aromatherapy.

Aromatherapy Associates has been creating expert led essential oil blends, bath and body rituals, home fragrance and spa treatments since 1985.

Founded by therapists Geraldine Howard and Sue Beechey, the brand traces its heritage back to the early pioneers of modern aromatherapy. Today, every blend is crafted with purpose in our London laboratory, combining natural essential oils, sensorial expertise and decades of wellbeing knowledge.

From Deep Relax and De Stress Mind to Revive Morning and our waterless Atomisers, our products are designed to help transform everyday moments into meaningful wellbeing rituals.

1985

First Store Opens

In 1985, Geraldine and Sue's passion for teaching, practicing and blending oils spilled into a desire to share the benefits of aromatherapy with a wider audience. Aromatherapy Associates was born with a small range of therapeutic-grade products and treatments.

2026

Modern Day

Fast forward to the 21st century. We continue to celebrate and share the wonders and benefits of essential oils with an ever-growing range of award-winning products and transformative treatments that can be found all over the world.

Keeper of our founder’s vision and the legacy of the brand, our Master Blender hand-crafts and individually tailors each new formula in our London laboratory, to create groundbreaking blends. Insisting on the highest concentrations of natural ingredients ensures that our formulations are the gold standard of essential oil blends, and a truly exceptional sensorial experience.

From day one, I always believed in creating blends with intent and purpose – to help individuals in pairing them with their perfect therapeutic blend.

Geraldine Howard, Founder

From Spa Treatments To Daily Rituals

Our heritage began with therapists, treatments and the hands on practice of aromatherapy. That spa expertise continues to shape our products today, helping bring professional aromatherapy rituals into the home through bath oils, body care, essential oil blends and home fragrance.

Find Your Nearest Spa

Expert Led Aromatherapy

Every Aromatherapy Associates blend is created with intent. Our expert team considers the emotional, sensorial and aromatic profile of each formula, using carefully selected essential oils to support daily wellbeing rituals.

From relaxing evening routines to energising morning moments, our blends are crafted to help you choose the right aromatherapy ritual for how you want to feel.

Meet Our Aromatherapy Experts

Crafted from Nature's Finest Ingredients

We source natural essential oils and botanical ingredients from around the world, chosen for their aroma, quality and role within each formulation. From Damask Rose and Frankincense to Lavender, Rosemary and Eucalyptus, every ingredient contributes to the full sensorial experience of the blend.

Explore Our Ingredients Library

Our Signature Blends

Our blends sit at the heart of Aromatherapy Associates. Each one is designed around a specific wellbeing need, whether you want to unwind before sleep, reset after a busy day, feel more focused in the morning or create a calming atmosphere at home.