It is more than a business for us, it is a way of life

 Geraldine Howard, Co-Founder of Aromatherapy Associates

Our Philosophy

Transforming your daily routine into a luxurious and wholly beneficial experience.

As aromatherapy experts, our vision has remained constant for a generation – sharing the power and therapeutic effects of natural essential oils. Our award-winning blends have gained recognition across the beauty world for their transformative effects on the mind, body and skin.

Expertly hand-blended in our London laboratory, our essential oils and unique active botanicals have created innovations in body and skincare.

Our in-house blender sources the purest, most ethically viable, natural, raw ingredients. Selecting plants nurtured in the best environments ensures they release the finest oils. Zestful citrus fruits, precious woods, fragile petals and pungent spices all give up their prized oils under this craftsman's watchful eye.

Mindful Beauty

We care deeply about the ingredients we use and how we deliver them to you. We take a mindful approach to the origins, workers wellbeing and certification of all our oils and botanicals, with a commitment to evolving our support for global community projects.


Our sustainability vision is an ongoing endeavour, along with our desire to create the very best aromatherapy products, so you can enjoy beautiful, glowing, healthy skin, free from harsh chemicals and unnecessary synthetics.